UnitedHealthcare and Fitbit to pay users up to $1,500 to use devices

A brand new program from Fitbit, UnitedHealthcare and Qualcomm will reward users with up to $1,500 in health-care credit for actions accomplished on their Fitbit Cost 2 devices, Fitbit co-founder and CEO James Park informed CNBC on Thursday.

The UnitedHealthcare wellness program, known as Movement, is powered by QualcommLife’s 2net distant care cloud-based platform. With it, users can earn up to $four a day in credit for reaching health objectives tracked by their Fitbits.

Showing on “Fast Money Halftime Report,” Park known as this system “unimaginable” and spoke to the problem Fitbit confronted when attempting to companion with health-care insurers.

“We have labored carefully with employers, however the insurance coverage trade has taken some time as a result of there [are] plenty of at stake, so that they’ve [done] very thorough analysis [and] plenty of inner research that validate that utilizing wearables can really lead to health-care financial savings,” he mentioned.

With UnitedHealthcare, what tipped the scales in Fitbit’s favor over opponents like Garmin was the corporate’s lengthy lifespan within the wearables trade, Park mentioned.

“The opposite factor that we’re bringing to the desk is 10 years of expertise on this class. We now have shipped over 50 million devices,” Park mentioned. “So [if] you consider the lots of of tens of millions of lined lives, an organization like United Healthcare actually wants a companion that is confirmed on this class, in order that’s the place we are available.”

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